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No need to be a Blick about it

September 3rd, 2013 · 40 comments

Holly in Minnesota noticed this insert in her box of Blick pastels. “I think that last sentence (?) safely takes the tone over the line from gently defensive to quite douche-y,” she says. (Of course, if she were a *real* artist…)

Notice: All pastels are subject to breakage despite great care in packing and handling, Breakage in no way affects the usability of our superb quality imported pastels, Most professional artists do not object to working with various size pieces. DICK BLICK

Then there’s these (non-pastel-colored) cupcake liners, with their message of, as Victoria in Brooklyn put it: “If you care, buy our baking cups. If you don’t give a crap about the Earth, buy that other brand.”


related: White wire & damnation

FILED UNDER: a little patronizing · The Earth · You call that punctuation?

40 responses so far ↓

  • #1   Lythande

    PassiveAggressiveBranding, for the professionally PA.

    Sep 3, 2013 at 7:45 pm   rating: 31  small thumbs up

  • #2   Daniel

    What really offends me about the second picture is how poorly the price labels are lined up with the product.

    Sep 3, 2013 at 8:07 pm   rating: 68  small thumbs up

    • #2.1   diogenes bang

      A beautiful convergence of PA and OCD

      Sep 3, 2013 at 9:01 pm   rating: 19  small thumbs up

    • #2.2   Joe Murray

      What offends me about the above comment is the lack of agreement (labels – product)

      Sep 3, 2013 at 9:10 pm   rating: 7  small thumbs up

    • #2.3   Rene

      That always annoys the shit out of me, too. “How much is this fucking 12 pack of toilet paper?!”

      Sep 3, 2013 at 9:37 pm   rating: 17  small thumbs up

    • #2.4   Prince says

      and mismatched price units….!
      One is $0.99. The other is 99 cents.
      You’ld think they would just create a form and fill in the blank.

      9/5 of all americans have trouble with fractions.

      Sep 3, 2013 at 10:05 pm   rating: 25  small thumbs up

    • #2.5   Raichu

      At least neither of them says .95¢

      That…every time…*twitch*

      Sep 4, 2013 at 10:20 am   rating: 21  small thumbs up

    • #2.6   Will

      Here’s a penny. Keep the change.

      Sep 4, 2013 at 4:34 pm   rating: 9  small thumbs up

    • #2.7   Daniel

      Joe Murray, you are correct to an extent. If, however, I added an adjective phrase to modify “product,” (say, “on the shelf”), “labels” and “product” would be in perfect agreement.

      Sep 5, 2013 at 8:53 pm   rating: 0  small thumbs up

    • #2.8   diogenes bang

      @Rene: If it “annoys the shit” out of you, do you still need that toilet paper? Something to ponder.

      Sep 7, 2013 at 10:37 am   rating: 0  small thumbs up

  • #3   Ellie

    Victoria stole the joke about that brand from David Cross :)

    Sep 3, 2013 at 8:36 pm   rating: 4  small thumbs up

    • #3.1   Alex

      I JUST watched that special tonight

      Sep 13, 2013 at 6:00 am   rating: 0  small thumbs up

  • #4   Anonymous

    David Cross has made fun of that brand in a sketch of his. There’s also the brands One Planet: Delicious Food for Conscious Living and “Make a Stand” Lemon-aid: profits help end child slavery amongst many others.

    Sep 3, 2013 at 8:43 pm   rating: 3  small thumbs up

    • #4.1   KHandcock

      To be fair, Make a Stand lemon-aid (yep, deliberately spelled that way) was started by a 9-year-old who was deeply affected by a photo of two child slaves in Nepal. And she’s taken it from an ACTUAL lemonade stand to hundreds of THOUSANDS of dollars worth of sales and a product that’s now professionally bottled and sold in some retail stores, still with proceeds going to organizations working to end slavery. So I think she gets a bye on the product name!

      You can read about Vivienne Harr, who started the brand, at; it really is a pretty amazing story!

      Sep 4, 2013 at 5:32 am   rating: 0  small thumbs up

  • #5   Poltergeist

    But most professional editors do object to the use of a comma where a period should be.

    Sep 3, 2013 at 8:52 pm   rating: 38  small thumbs up

    • #5.1   NoAdditives

      Right?! WTF is that about?

      Sep 3, 2013 at 9:09 pm   rating: 5  small thumbs up

    • #5.2   weed store

      lol you mad or what chill bro

      Sep 3, 2013 at 11:13 pm   rating: 1  small thumbs up

    • #5.3   The Elf

      Oh good, I’m not the only one who developed an eye twitch after reading that. If you’re going to write a passive-aggressive insert to your professional pastels (for professional artists) run it through a basic grammar checker! It makes me think their product is highly dubious.

      Sep 4, 2013 at 7:10 am   rating: 14  small thumbs up

  • #6   diogenes bang

    I’d buy the Reynolds… I care; I just don’t want people to know it

    Sep 3, 2013 at 8:53 pm   rating: 16  small thumbs up

    • #6.1   Jami

      I’d buy the Reynold’s too. Because it’s likely cheaper and often those “green” products are actually worse for the environment in the long term.

      Sep 3, 2013 at 11:19 pm   rating: 6  small thumbs up

    • #6.2   The Elf

      Silicone muffin cups, baby! They’re re-usable and durable. In fact, I think I’ve only actually used them for baking once. Most of the time I use them as a food cup in my lunch box.

      Sep 4, 2013 at 7:15 am   rating: 15  small thumbs up

    • #6.3   H for Toy

      The lunch box that you don’t store in the community fridge.

      Sep 4, 2013 at 8:04 am   rating: 19  small thumbs up

    • #6.4   The Elf

      Damn straight.

      Sep 4, 2013 at 10:11 am   rating: 7  small thumbs up

  • #7   Tard

    “We don’t care enough to package our pastels for shipping and shall use effrontery to mask that”

    Sep 3, 2013 at 9:35 pm   rating: 22  small thumbs up

  • #8   NEPO

    Both labels say “Reynolds bake cups…” so I’m really confused.

    Sep 3, 2013 at 10:31 pm   rating: 5  small thumbs up

    • #8.1   Jessi

      Everywhere I’ve ever shopped, the price labels are placed to the bottom-left of the product. There is clearly a double facing of the “If You Care” baking cups, so the price would be just out of the picture.

      Sep 3, 2013 at 10:52 pm   rating: 2  small thumbs up

    • #8.2   Ruby

      I thought it was Reynolds ‘If you Care’ cupcake cups (RRP$2.75) next to Reynolds regular cupcake cups (RRP$1.98). And since in this store they are both only $0.99 each, if you buy them you clearly don’t care enough to shop in your local fairtrade, organic-only bake ware store (where they are probably $3.00) so why even bother trying? I mean really, some people just don’t get how environmentally-friendly works…

      Sep 4, 2013 at 12:46 am   rating: 11  small thumbs up

  • #9   weed store

    lol dick blick, lol he said dick

    Sep 3, 2013 at 11:12 pm   rating: 6  small thumbs up

    • #9.1   Snicklefritz

      I think they got tired of hearing the stoners and 12 year old boys giggling about their company name, and now they’ve rebranded as Blick’s Art Supplies.

      Sep 4, 2013 at 10:46 am   rating: 4  small thumbs up

    • #9.2   Ely North

      Is the owner of the Blick company really named Dick Blick?

      Follow up question: If that was your name, wouldn’t you go by Richard or Rich or Richie instead of Dick?

      Sep 4, 2013 at 2:08 pm   rating: 7  small thumbs up

    • #9.3   Snicklefritz

      Sadly, no – my dad was a Richard and he called himself Dick. It’s got to be a generational thing, because they also had a friend that went by the name Hump, and I believe his name was actually Herm or Herman. Nixon from the same era, was nicknamed Tricky Dick, so I think it was a common moniker before it was universally used to refer to the male anatomy.

      Sep 4, 2013 at 2:24 pm   rating: 7  small thumbs up

    • #9.4   redheadwglasses

      My boyfriend in college used the word “dick” (as in “that guy was being a dick”) when we were standing in line at Perkin’s (breakfast place) one Sunday, surrounded by elderly people. I told him he shouldn’t use that sort of language out in public around elderly people who didn’t appreciate swearing/vulgar language. He was shell shocked. “Dick” most certainly was not a bad word to him.

      I swear like a sailor — I dropped the C word a million times yesterday bitching about my boss (grrrrrr) — but at 18, I was better behaved.

      Sep 4, 2013 at 3:24 pm   rating: 3  small thumbs up

  • #10   TRT

    Do I? FUC YEAH!

    Sep 4, 2013 at 5:12 am   rating: 1  small thumbs up

  • #11   Sue

    Should be, “…professional artists do not object to working with *variously sized* pieces.”

    Also, the “If You Care” baking cups are simply a superior product to the Reynolds ones. That’s the only reason I care.

    Sep 4, 2013 at 9:31 am   rating: 8  small thumbs up

  • #12   Ace of Space

    Dick Blick is a dick.

    I went in to buy glaze for my pottery class once. The cashier insinuated that I couldn’t afford to shop there. The glaze was $6 . I paid with a $100 bill.

    Sep 4, 2013 at 11:20 am   rating: 22  small thumbs up

    • #12.1   Tard

      Art store employees ARE weird, why?

      Sep 4, 2013 at 11:19 pm   rating: 2  small thumbs up

    • #12.2   gu

      They’re defensive about working in retail with 4 year degrees.

      Sep 20, 2013 at 6:26 am   rating: 1  small thumbs up

  • #13   Catlyn

    Prices still don’t match. The one on the left is for a 35 count reynolds. The green package is for 60. the price on the right is for 50 count pastel, and the package with pastel on the right is for 35.

    sorry, that sounds like a bad math problem.

    Sep 4, 2013 at 12:02 pm   rating: 1  small thumbs up

  • #14   Connie

    I went to art school (back when dinosaurs roamed the earth) and also for a time worked in an art supply store that was patronized by professionals in the field. That first note is straight up correct, believe it or not. Pastels break, no matter what you do, and sometimes that’s a feature, not a bug.

    Sep 4, 2013 at 12:10 pm   rating: 14  small thumbs up

  • #15   Lachwen

    I don’t think Dick Blick was being too douchey. Pastels break incredibly readily, and anyone who complains to the manufacturer about that needs to switch to a new art medium.

    Sep 4, 2013 at 3:43 pm   rating: 14  small thumbs up


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